Together, we are catalyzing the creation of compost content.
It's productive, exciting, and more fun when done as a community.
This spring, I dreamed up a virtual event where we all committed to publishing about composting every day.
Through March and April, we nearly hit 1,000 published posts. Some of our participants' posts went viral.
In short, it went so well that I decided to hold it again throughout December.
The basic idea is for you to publish for 30 consecutive days. You’ve got your own unique perspective - please share your compost experience.
This time, we will be tagging local, small, and large influencers to create awareness and reach even more people.
Our goal is to invite people to make a New Year’s resolution for 2025:
to start composting.
I expect between 50 and 100 people to join our community this time - and you will be one of them!
Together, we’ll aim to publish over 1,000 posts and reach millions of people.
Together, we can inspire others to give a meaningful holiday present - a compost bin, a subscription for food waste pickup or drop-off, or even tools like a thermometer or microscope.
People are looking for something special.
Let’s make sure they notice compost - and you!
There is a natural vibe between you and the community because we have so many overlapping interests and experiences around composting.
You’ll join our virtual community, accessible through our app or your browser. Connect with a group of folks eager to collaborate, offer advice, provide feedback, and much more.
To inspire ourselves, get motivated, and connect with a ton of awesome compost people.
This event is about strengthening an international community of devoted compost enthusiasts who are ready to take action.
And it’s just as much about your personal and professional development as it is about an exciting group experience.
Premium Organic T-Shirt
Classic Fit; representing Compost in style.
Course
Work yourself through a 10-part online course that will support your journey towards creating and publishing online. The lessons you’ll learn won’t just help during the challenge—they’ll equip you with skills and insights to enhance your writing long into the future.
Events
We’ll have at least 6 virtual events where we get together to work and connect.
Everyone commits to creating and publishing 30 pieces of content over 30 consecutive days.
We post throughout December, and it’s THE perfect time to raise a huge wave of awareness.
When you start publishing regularly, you’ll gain traction, and people will begin to recognize you.
In those 30 days, you’ll train your writing muscle.
In those 30 days, you can actually form a new habit.
Most psychologists say it takes only 21 days to break a habit.
Thirty days is more than enough to create a new pattern.
Even if you don’t continue after the 30 days, you’ll look back proudly, knowing you were part of a massive wave of action to make compost mainstream.
To me, this means:
INVITE - INSPIRE - ENCOURAGE
others to take action.
People have talked long enough.
It’s time to take action.
Actions speak louder than words.
And by joining the 30 day content challenge,
YOU are taking action.
And you will invite, inspire and encourage others!
Lear more about the course
Forming a new habit
Training your writing muscle
Overcoming your anxiety to hit publish
Creating a platform for yourself independently from your current employer or organization
Like a running competition or race, this is your entry free.
We put a lot of work, time, thought and love into this project.
But I hope to you, it’s also a monetary incentive not to quit!
For just $30, you’ll get:
The motivation to commit and actually publish 30 times.
To improve your writing skills.
Access to the mini-course: 10 video writing lectures with Tim
Google Docs with templates and writing cues
30 hooks (the first sentence of a post) that you can use as inspiration for posts
A list of 20+ composting related topics to inspire you
My best ChatGPT prompts, to make your workflow more efficient.
See, I am practically giving it away for free.
The 30 bucks are really just an intentional hurdle that I set to weed out the folks that aren’t committed.
I have followers from all around the world and $30 might be a lot to you.
Just send me a message and I’ll take care of that.
Money shouldn’t be the reason why you aren’t joining us!
Check the FAQ on that.
If you objectively can afford $30 but are still on the fence, let me tell you this:
"Put in your credit card today and join us."
If you are convinced after actually posting for 30 days that it wasn’t worth your money, I’ll send you a refund. (Minus the stripe processing fees, full transparency.)
My goal is to create a wave for composting and to have lots of happy people after 30 days!
I am thinking of the “runners high” that people get after completing a marathon.
That is the feeling I am aiming for.
No, it’s not.
You’ll still need to edit and format your content.
You’ll still need to hit “publish.”
If all the challenge does is train you to hit “publish” 30 times in a row, it’ll be worth it.
How do I know?
Because I’ve hit “publish” 690 times since January 2022, just for my personal content.
We are adding on community and support.
We are meeting for virtual group sessions, break-out rooms and for the joy of composting.
Kick-off meeting
Halfway-through session to see how it's going
A creative writing session with cues for you to brainstorm ideas
Lessons learned meeting at the end
Ask Tim your questions directly
Get to know the other participants
Ask specific questions about the course work
Get feedback on your personal approach to creating content
Make friends
Included with all the materials you'll get access to, there are around 100 compost memes.
You can post them on a day were your brain feels fried, you didn't get to prepare something but are still committed to following through with the challenge.
We are community here, we take care of our folks.
Here is just a tiny preview 👇